Journal

How to Style a White Button-Down Shirt in Pakis...

How to Style a White Button-Down Shirt in Pakistani Weather In cities like Lahore and Karachi, your wardrobe has to survive heatwaves and unexpected downpours. A white button-down shirt sounds...

Why the Oversized Button-Down Shirt Is Dominati...

Why the Oversized Button-Down Shirt Is Dominating Pakistani Menswear in 2025 Men’s fashion in Pakistan is shifting. Clean lines, elevated silhouettes, and comfort-forward design are replacing loud graphics and slim...

Less But Sharper — The H2 Shirt by GOTHED Is Al...

Less But Sharper: Why We Only Needed One Shirt to Say Everything At GOTHED, we don’t release dozens of styles every month. We believe that when you design with focus,...

Black & White, Oversized, Perfect — H2

Black & White: Inside the Making of the H2 Shirt When you strip something down to its purest form, it either falls flat — or it reveals its strength. That...

From Monsoon Streets to Midnight Cafés — The Sh...

From Monsoon Streets to Midnight Cafés — The Shirt That Moves With You In Pakistan, weather isn’t just a backdrop — it’s the whole mood. Heat, dust, humidity, monsoon winds...

Minimal, Oversized, Perfect — GOTHED H2 Shirt R...

Rewriting Basics: What Makes the H2 Shirt Feel So Structured Yet Effortless The black button-down is a basic. Everyone has one. But at GOTHED, we believe basics deserve more thought...